Privacy Policy

Last updated: April 10, 2026

SteelHead Addiction ("we", "our", "the site") is committed to protecting your privacy. This policy explains what information we collect when you visit steelheadaddiction.com, how we use it, and your rights regarding that information.

Information We Collect

We collect the following types of information when you visit the site:

  • Usage data — IP address, browser type, device type, pages visited, time spent on site, referring URL, and similar analytics information collected via Google Analytics and our server logs.
  • Cookies — Small text files stored on your device for session management, advertising personalization, and analytics. See "Cookies" below.
  • Voluntary information — If you contact us via email, we receive your email address and any information you choose to share.
  • Order information — If you make a purchase through our shop, our payment processor (Snipcart/Stripe) collects shipping and billing information needed to fulfill your order.

How We Use Your Information

We use the information we collect to:

  • Provide and improve the site and its features
  • Display relevant fishing conditions, gear recommendations, and content
  • Process orders and respond to customer inquiries
  • Analyze site traffic and usage patterns
  • Serve relevant advertising via Google AdSense and affiliate networks
  • Comply with legal obligations

Cookies

We use cookies and similar tracking technologies for the following purposes:

  • Essential cookies — Required for the site to function (session management, security, CSRF protection).
  • Analytics cookies — Google Analytics tracks anonymized site usage to help us improve the site.
  • Advertising cookies — Google AdSense and third-party affiliate networks use cookies to track conversions and serve relevant ads.
  • Preference cookies — Remember settings like map view preferences and recently viewed rivers.

You can disable cookies in your browser settings, but some features of the site may not function properly.

Third-Party Services

We use the following third-party services that may collect information about your visit:

  • Google Analytics — Site usage analytics
  • Google AdSense — Display advertising
  • Google Maps — Interactive map functionality on river conditions pages
  • Amazon Associates Program — Affiliate link tracking
  • AvantLink, ShareASale, and other affiliate networks — Affiliate link tracking
  • Snipcart — Ecommerce checkout (processes payments via Stripe)
  • Cloudflare — Content delivery and security
  • Hostinger — Web hosting
  • USGS Water Services and National Weather Service — Public data sources for river conditions and forecasts

These services have their own privacy policies. We encourage you to review them.

Affiliate Disclosure

SteelHead Addiction is a participant in the Amazon Services LLC Associates Program, AvantLink, and other affiliate networks. We earn commissions on qualifying purchases made through links on this site at no additional cost to you. Affiliate links are marked with rel="nofollow sponsored" per FTC guidelines.

Advertising

Third-party vendors, including Google, use cookies to serve ads based on your prior visits to our site or other websites. Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to this site and/or other sites on the Internet. You may opt out of personalized advertising by visiting Google Ads Settings or aboutads.info.

Data Retention

We retain analytics data for up to 26 months. Order information is retained as required by law and for legitimate business purposes. You may request deletion of your personal information by contacting us.

Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • The right to access information we hold about you
  • The right to request correction or deletion
  • The right to opt out of marketing communications
  • The right to lodge a complaint with a data protection authority

To exercise these rights, contact us at info@steelheadaddiction.com.

Children's Privacy

This site is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us and we will delete it.

Changes to This Policy

We may update this privacy policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the site after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have questions about this privacy policy or our data practices, contact us at:

SteelHead Addiction
Email: info@steelheadaddiction.com